Mumbai: FCB Interface, a member of FCB Group India, has promoted Ruchita Purohit to President and Head of Office for its Mumbai operations. In her new position, Ruchita will lead the agency’s initiatives to drive innovation, strengthen client partnerships, and usher in a new phase of growth.
Previously serving as Executive Vice President, Ruchita has been instrumental in managing key accounts, including Max Life Insurance, Hero Motocorp, DBS Bank, Mahindra HCVs, and Bluestar. Her strategic vision has laid a solid foundation for the agency’s success in a rapidly evolving digital landscape, as she has focused on building a cohesive digital team.
Ruchita’s tenure at FCB Interface began two decades ago when she joined as a management trainee through the Star One program, which is designed to cultivate future leaders. Her promotion to President highlights her remarkable ability to inspire teams and forge enduring client relationships. FCB’s commitment to promoting talent from within is exemplified by Ruchita’s journey.
“Spending 20 years at a single agency is a remarkable achievement in today’s fast-paced environment. Ruchita’s unwavering dedication to her clients and the agency’s vision has been exemplary. As the lines between traditional and digital marketing blur, her acquisition of new-age skills has transformed FCB Interface into a fully integrated agency. Having worked closely with her in the last two years, I am confident she will lead FCB Interface to new heights,” said Gaurav Dudeja, CEO of FCB Interface.
“I am honored to assume this role at a company that has shaped my career and passion for this industry. I look forward to collaborating with our talented teams and clients to push boundaries and create impactful work that delivers results,” stated Ruchita Purohit.