MUMBAI: Royaloak Furniture has launched a summer campaign— the ‘Jumbo Offer’ for summer 2025. Thiscampaign, which will run for the next four months, is not just about deals, but also about creating an immersive experience for customers across India. It’s a 360-degree campaign that aims to encompass every possible touchpoint to ensure the message reaches everywhere.
The Jumbo Offer promises what the company calls unbeatable savings on a wide range of premium, international-style furniture collections. From living room sets to bedroom furniture, dining tables to outdoor pieces, the collection aims to cater to diverse tastes and lifestyles. However, beyond the offers, Royaloak’s commitment is to bring affordable elegance and global design standards to homes all over India.
“We are elated to announce this extraordinary campaign to our customers across the country. This is not just a sale. It is about making high-quality furniture accessible to everyone. We want to inspire our customers to create beautiful, stylish spaces in their homes, all while offering them exclusive deals to make that vision come to life” said Vijai Subramaniam, Chairman, Royaloak Furniture.
The campaign includes a combination of TV commercials (TVC), radio jingles, newspaper ads, leaflets, OOH, OTT platforms, metro branding and even theatre ads. This diverse mix of communication channels ensures that whether you are at home, on the go, or enjoying a movie night, you will be reminded of the incredible offers like up to 70% off waiting for you at Royaloak.
The nationwide reach of the campaign will be supported by special in-store promotions, exclusive online deals and many more surprises for customers. There will also be added benefits for Royaloak’s existing customers with more benefits and personalized offers to keep them engaged.
With over 200 stores across India, Royaloak’s Jumbo Offer is designed to make high-end furniture accessible to everyone while delivering what the company says is an impactful, unforgettable experience for the entire nation.
Link to TVC –