RepIndia has introduced a new vertical called ‘Account Planning & Growth’. The launch of the new vertical is a part of the agency’s aggressive plan and long-term growth strategy to build over the last 10 years of stellar work in offering innovative marketing and digital services to a multitude of global brands across the industry.
Nazneen Joshi, Vice President – Brand Strategy, RepIndia, and Shaunik Sachdev, Associate Vice President – Client Strategy, RepIndia, have been tasked with leading the newly-formed vertical. Their roles are aligned with the agency’s efforts to stay adaptive, agile, and innovative. The new division will also comprise a dedicated team of experienced strategists, analysts and creative professionals who have already played a critical role in managing various strategic digital mandates and delivering award-winning integrated campaigns across sectors so far.
Primarily, the dedicated Account Planning & Growth team will identify gaps in the industry and for existing clients. Their focus will be on finding innovative digital marketing solutions through extensive research & market study, in turn fostering growth and innovation for the clients.
Remarking on the launch of the new vertical, Ayesha Chenoy, founder RepIndia, said, “Led by Shaunik Sachdev, we have deployed a team to further deep dive into our brands with the aim to constantly adapt to their daily business needs and provide digital solutions that the day to day team may overlook. To provide tech solutions, with alternative strategies and just plain and simple give them more bang for their buck.”