Mumbai: Reliance Animation teams up with Disney Kids Network to bring its home-grown IP “Bhaiyyaji Balwan” to the local audience with a desi look and feel. With the growing popularity of local animation content, Reliance Animation has been creating distinctive and differentiated international and home-grown stories based on the evolving kids’ entertainment ecosystem. Reliance Animation, a leading animation studio has been delivering IP-driven content across multiple Indian languages.
“Bhaiyyaji Balwan” Set against the backdrop of Gomtipur which is home to a charming young street smart Bhaiyyaji loved by the villagers for his shrewd simple problem-solving abilities. He rolls through the fun and frolic of rural life but works towards the betterment of their village. These latest animation series bring in storytelling with loads of masti, a hint of magic, and a dash of action. This series offers wholesome entertainment with relatable characters with a special focus on everyday stories.
Reliance Animation, a division of Reliance Entertainment, is one of the leading and fastest-growing animation studios in India and is dedicated to reviving the culture of story-telling by characterizing animation in the world of fantasy. In a company where exuberance and passion rule the roost, success is a way of life.
Shibasish Sarkar, Group CEO of Reliance Entertainment, said, “Reliance Animation is widening its horizons and engaging with kids in India and abroad. It is wonderful to see the growth of the homegrown IP’s and with “Bhaiyyaji Balwan” we are proud to be associated with Disney Kids Network. Its the reflection of the effort, skill, and passion of the leadership and talent who have set a new benchmark for animation in India. After signing this show with Disney channels in India, we feel proud to get associated with the leading global kid’s Network viz. Viacom, Disney, Warner Media, and Discovery.”
Tejonidhi Bhandare, CEO, Reliance Animation said “We have been working for a while to develop shows which have a local look and feel. With the unique narrative of Bhaiyyaji Balwan, we hope to win the hearts of young audiences across the country. We are glad to associate with the Disney team in India who have been at the forefront of bringing relatable and wonderful stories for Indian kids and families. I am sure the character and storytelling will be loved by the target audience and the show will be popular in no time.”