Raptor PR, a B2B PR agency dedicated to the global video games industry, has announced two major new client wins and a addition to its growing team of specialist communications experts.
The company has been appointed agency of record by Ultra, a next-generation PC games store, and SuperScale, a data and analytics company which powers mobile games growth. Continuing its own recent growth, the agency has also has hired legendary games industry writer, Craig Chapple, as its new Head of Content.
Craig Chapple joins the Raptor PR team after previously serving as Mobile Insights Strategist at Sensor Tower and Senior Editor at leading mobile games trade media outlet, PocketGamer. Biz, having held additional roles at Nintendo UK and Develop magazine. As a games industry specialist, Chapple will spearhead written content for Raptor PR; serving as a valuable talent for the B2B agency’s client base. Craig is also a contributor to leading games industry resource Naavik.
Rana Rahman, Founder and CEO, Raptor PR, said, “Team Raptor is humbled to welcome aboard both SuperScale and Ultra, which are both extremely well positioned to disrupt their respective industries. As for Craig…well…let’s say I’ve been waiting years to finally work with him! His appointment will supercharge our data-driven, strategic content offering, supporting our clients and Raptor PR itself with the very best content on the market.”