Ramraj Cotton, a homegrown ‘Swadeshi’ brand that has disrupted the textile industry with its blend of culture, tradition, innovations, and products has roped in actor Yash as the Pan India brand ambassador.
Ramraj Cotton is one of the largest manufacturers, suppliers, and exporters of Dhotis, Shirts, Inner Wears, Knit Wears, Fabrics, Kids & Women’s Wear. The brand has evolved into an empire from the ground up on the big dreams and monumental aspirations of one man, a visionary, K R Nagarajan. An innovator brand and a market leader, Ramraj Cotton has changed the perception and elevated the acceptance of dhotis to exceptional heights. The foundation of Ramraj Cotton is the progress and wellbeing of weavers. Today, over 50,000+ weaver families are associated with the brand. Ramraj has also created employment opportunities for 10,000 families across South India.
“Rocking Star Yash is the latest addition to the Ramraj Family. Yash is an icon, an inspiration and a superstar today who shares a similar story for success. He is one of the biggest inspirations in recent times, a perfect role model who never gave up on his dream under any circumstances,” the company shared in a statement.
“Ramraj is proud to have Rocking Star Yash as the brand ambassador. We believe that an inspiring personality like Yash will be the perfect face of the brand. He has successfully fulfilled his dream with hard work, passion, and will and at the same time is giving back to society in a big way,” it added.
The statement further said, ”Ramraj is happy to be associated with a superstar who shares similar values and hope that this collaboration will blossom into a long journey. With Yash and his noble intentions of supporting the betterment of society, we can make a big difference in improving the quality of life and progress of weavers, too. Together, we believe we can write a new chapter in Indian fashion, taking Ramraj Dhotis to everyone across the entire country and ensuring that the Indian traditional Dhoti trends all across the nation.”