Purplle introduces UK’s clean beauty brand Dr.PAWPAW to the Indian market with the exclusive launch of the brand on Purplle.com.
This strategic move by Purplle aims to improve accessibility to international beauty products for Indian consumers.
Commenting on the exclusive launch, Nippun Aneja, Chief Business Officer, Purplle.com, said, “We are thrilled to introduce Dr.PAWPAW to India- the brand is incredibly popular for its wide range of natural skin and lip care and is a pioneer of the skincare to cosmetic movement. Over the last two years, Purplle has consistently added some of the biggest and most well-known global beauty brands to its roster, in line with evolving consumer preferences and trends in the country. Our partnership with Dr.PAWPAW marks another milestone in bringing beauty for all.”
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