PromotEdge, an integrated marketing and digital advertising agency, has announced its collaboration with Tide Water Oil Co. (India), the owner of lubricant brand Veedol.
PromotEdge will helm an extensive suite of digital marketing initiatives for Veedol, informed an agency statement. This digital marketing mandate includes creating a strategic narrative, charting a roadmap and managing content.
Saurav Agarwal, Founder and CEO, PromotEdge, said, “Our team is exceptionally enthusiastic about working with a brand as esteemed as Veedol. We are confident that our unique EDGE-based approach and our deep understanding of the challenges of the automotive, industrial and infrastructural sector will allow us to provide innovative solutions and measurable results for Veedol.”
Arijit Basu, Managing Director of Tide Water Oil Co., said, “This partnership with PromotEdge is a part of our strategy to augment Veedol’s digital presence and amplify brand visibility. We are confident that PromotEdge will be able to deliver innovative solutions.”
PromoEdge claims that its ‘unique EDGE-based approach’ ensures quantifiable results for brands.
Veedol sells in over 70 countries around the globe. In India, it caters to both automotive and industrial segments since 1928.
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