PromotEdge, an advertising and marketing agency, has bagged the comprehensive branding mandate for Century Plywood’s Magik Lighting.
Under this mandate, the agency will be responsible for Magik Lighting’s creative designing, content development, web maintenance, the production of audio visuals and television commercials, as well as the planning and execution of their digital marketing strategies, encompassing SMO, Films, and influencer marketing initiatives.
Commenting on the win, Saurav Agarwal, CEO of PromotEdge, said, “We are thrilled to work with Magik Lighting. Their commitment to innovation and quality aligns perfectly with our values at PromotEdge. Our team is excited to provide a strategic and creative approach to Magik Lighting’s comprehensive branding requirements.”
Sonu Kajaria, Head of Marketing and Brand Communication Magik Lighting, said, “Partnering with PromotEdge will certainly enhance our branding strategies. Their expertise in crafting unique brand stories will empower us to resonate with our audience more effectively. We look forward to a successful collaboration.”
