On its 5th anniversary, Public Relations & Advocacy Group (PRAG), under its #Right2Rest Campaign, pledges to offer free PR to all the organisations, who will commit or announce to implement paid menstrual leave for their female employees.
PRAG has been implementing its policy of providing paid menstrual leave since its inception in 2018, as part of its commitment to promoting women’s empowerment in the workplace.
“In our journey to support, promote and implement paid menstrual leave for female employees, the question of productivity has been raised often. On the contrary, it actually had the opposite effect, in my opinion, and my experience. Productivity increases, creativity enhances, and there’s positivity and goodwill that reflects in the success of the organization and employees. For PRAG, paid menstrual Leave isn’t just an idea, but a culture that PRAG wishes to imbibe in every organization,” said Gaurav Gautam, Founder & CEO, PRAG.
He further added, “In fact, this issue is worthy of global recognition which hasn’t happened yet. We, as the first champion of paid menstrual leave, envision taking our campaign #Right2Rest beyond national boundaries and making it a global campaign. Till date, no campaign on social in the nation has received global recognition. And we are confident and focused to make it happen.”