PNB Housing Finance launched a campaign promoting their Loan Against Property services, showcasing how customers can leverage their property to quickly secure funds for various needs, helping them achieve their dreams.
The new product campaign includes three digital films depicting customer financial scenarios and showing how a LAP can empower and instill confidence. Each film follows an individual’s financial journey, with ‘home’ as the solution.
Business Expansion – A son discusses the future of the family business with his father, who becomes slightly worried about the need for instant cash. PNB Housing steps in with a Loan Against Property, alleviating his worries and enabling the expansion.
Dream Wedding – A daughter introduces her partner to her father and shares her wish to marry him. The father feels the pressure of financing the wedding, but PNB Housing steps in with a Loan Against Property, turning the dream wedding into a reality.
Higher Education – A son tells his father about his acceptance into a foreign institute for further studies. Initially stressed about the financial requirement, the father finds relief when PNB Housing offers a Loan Against Property to support his son’s educational aspirations.
Click links to see the digital films:
A Loan Against Property (LAP) allows customers to use their property as collateral for funds, helping achieve life goals like business expansion, education, or weddings. PNB Housing Finance fulfills Indian home ownership dreams through financial solutions like loan against property and home loans.