MUMBAI: One Health Assist, a platform by One Portfolio Advisory Private Limited, marks its official entry into India’s health and wellness market. Positioned as a holistic health and wellness ecosystem, One Health Assist focusses on providing complete ‘preventions to solutions health journey’.
With services like digital medical health records, health assessments, continuous health monitoring, consolidated wellness packages, lab tests, health consultations, doctor consultations, medical subscriptions, infant care and pet care and a virtual health shop—all in a platform that aims to make healthcare seamless and preventive, One Health Assist looks to empower customers to Connect, Communicate and Collaborate in today’s digital healthcare landscape.
Davinder Bhasin, founder One Health Assist, explained, “One Health Assist’s entry into the Indian wellness market represents a strategic expansion into a fast-growing sector where preventive and holistic health solutions are in high demand. By integrating preventive healthcare features, we’re enabling proactive and preventive health management, crucial for long-term wellness. Even before launch, we have successfully partnered with over 50 brands and onboarded more than 40 wellness experts, and these will exponentially increase now, solidifying our commitment to creating a robust and comprehensive health ecosystem.”
Karan Arora, co-founder One Health Assist said, “Our vision for One Health Assist stems from the growing need to simplify the complexities modern individuals face in managing their healthcare. With strategic investment and strong financial backing, we’ve been able to expand our capabilities and deliver a seamless, all-in-one health management solution. This positions the platform for rapid scalability. Through strategic partnerships with wellness experts and leading brands, One Health Assist is building a network that not only enriches its service offerings but also drives ecosystem synergies, unlocking significant new revenue opportunities”
To spark curiosity and drive engagement, the brand is using its social media to share song lyrics with twists. Each lyric hints at romantic themes like love, admiration, or attraction, leading the audience to think it’s all about romance. For instance, a line like “teri akhiyaan gulaab?” is paired with the question, “Song hai ya symptom? What do you think?” While in the launch phase, the campaign is looking to flip the romantic narrative by revealing that the lyrics are symptoms of health conditions.
With a line like “Mohabbat hi nahi, health pe bhi dhyaan do!”, the campaign is shifting its focus to the importance of health. This twist looks to encourage the audience to consider their health, leaving a lasting impression through a relatable and enjoyable narrative. To make healthier choices even more accessible, the brand is offering up to 70% off on lab tests, 20% off on medicine subscriptions, free wellness sessions, and more making some purchases virtually free. Users can also earn coins on every purchase and an extra 50 coins each time they upload their health records, creating an economical, rewarding way to stay on top of their health journey.
This isn’t just about solving health problems explains the company. It’s about empowering people to tackle issues at their root for lasting well-being. The platform, inspired by the founders’ own challenges in managing health records, is a digital hub that aims to always ensure consumer privacy and safety, as well as HIPAA certified that centralizes and protects health information, making it accessible to users whenever needed. With its One Health Score, individuals can track vital health metrics, transforming data into actionable insights that support personalised health goals. This core feature is aimed at simplifying patients’ journeys from prevention to solutions by maintaining a health score, which tailors access to verified healthcare experts and wellness products.