Mumbai: Network18 News Network has garnered 13.1 per cent of viewership amongst all News networks on the day of Union Budget.
As per the BARC data for week 5, News Channels of Network18 Group has delivered a cumulative figure of 13.1 percent on Budget Day of 1st February 2018 across India in Male 22+ AB category. The market share of Network18 was achieved by its 21 channel markets across India in 27 states with 12 different language feeds out of 169 News channels across India.
Speaking on the BARC rating, Avinash Kaul, President – Strategy, Product & Alliances – Network18 said, “Yet again, India chose to watch the Union Budget announcement and its analysis on Network18’s robust news network of 21 channels. Network18 has emerged as the most accessible and credible destination for news viewing in the country. With our presence in 27 states and 12 languages, reach of 40 crores every month and most modern digital newsrooms, Network18 continues to set new benchmarks every year.”
