Mumbai: musifie, an all-in-one platform designed to support independent musicians, is taking significant steps to revolutionise the global music industry. With an India-first approach to launching and expanding its services, musifie has partnered with leading digital marketing agency Laudco Media to amplify its vision and support artists across the region.
Behind musifie is Anil Joseph, an industry leader who turned his personal experiences into a transformative platform. After decades of leadership roles at multinational corporations like Abbott, Coca-Cola, and Ortho Clinical Diagnostics, Anil felt drawn to a deeply personal calling—supporting independent artists navigating the often-unforgiving music industry.
“I spent years working in corporate roles, leading teams and solving problems across industries. But it was when I began my own music journey that I realised the enormous challenges artists face—gaining recognition, earning sustainably, and retaining creative control,” shares Anil.
With musifie, Anil merged his entrepreneurial acumen and passion for music to create a platform that democratises opportunities for independent artists.
Headquartered in Singapore, musifie aims to be the ultimate one-stop platform for music distribution, monetization, and career growth. With its roots firmly in Asia and its sights set on the world, musifie champions creativity and collaboration.
Transforming the Landscape for Independent Musicians
musifie provides an end-to-end ecosystem designed to simplify and elevate every aspect of an artist’s career.
Global Music Distribution: Artists can distribute their music to leading platforms like Spotify and Apple Music, expanding their reach across the globe.
Revenue Streams: Artists gain access to royalties, merchandise sales, fan support, and more.
Professional Services: musifie connects artists with trusted providers for production, design, and other creative needs.
Community Building: A dynamic social platform for collaboration, networking, and fan engagement.
Laudco Media’s Strategic Role in musifie’s Journey
As musifie’s newly appointed marketing partner, Laudco Media will play an integral role in creating impactful campaigns to showcase musifie’s vision. By tapping into its expertise in branding and digital storytelling, Laudco aims to highlight musifie’s unique offerings and its value to the music community globally.
“This partnership is incredibly special for us,” shares Shubham Mehrotra, CEO of Laudco Media. “It represents not just musifie’s commitment to empowering musicians but also our evolution into an APAC-centric agency. Starting with musifie’s focus on India and expanding outward, this collaboration aligns with our shared vision of fostering creative talent and innovation.”
For Laudco, this collaboration not only underlines its global ambitions but also aligns perfectly with its ethos of working with game-changing platforms that empower creators and industries alike.
Creating a Future for Music
“We want musifie to be more than a tool—it’s a community and a partner in every artist’s journey,” says Anil. “Our goal is to create an inclusive ecosystem where musicians can dream big, create freely, and thrive without limits.”
The partnership between musifie and Laudco Media represents a future where technology and creativity merge seamlessly to inspire artists across the world. As musifie continues its upward journey, this collaboration will redefine what it means to be an artist in a connected, tech-driven era.
Visit www.musifie.com to learn how musifie can help you transform your music career.
-Based on Press Release
