Chennai : Ministry of Information and Broadcasting has requested TV Channels in the country to carry sign language interpretation and audio description along with programmes and news reports for the benefit of the differently abled sections of the society.
Ministry has issued this advisory following the concern raised by Department of Empowerment of Persons with Disabilities regarding formulation of Accessible India Campaign(Sugamya Bharat Abhiyan) for achieving universal accessibility for persons with disabilities (PwDs).
The Department has pointed out that access to TV programmes for many persons with disabilities is denied for want of assistive technology. Several NGOs working for the welfare of the disabled, during discussion with the Department have requested for framing guidelines and to motivate broadcasting partners to develop and telecast a certain percentage of programmes with audio description and sign language captions for the benefit of the persons with disabilities.