The Gunn Report, a global journal of the advertising industry’s most awarded work, has released a list of the top 20 best ads of the century so far, as voted for by advertising creatives around the world.
McCann Erickson Mumbai’s ‘Happy Dent Palace’ ad from for Happy Dent is the only ad to make the list from Asia. McCann Melbourne’s Dumb ways to die for Metro Trains also features on a list dominated by commercials from the West.
Here are the best ads of the last 15 years, as voted for by a few thousand people, many of whom were creatives, from a list of 30 pre-selected ads:
Donald Gunn, founder of The Gunn Report commented: “Not only do these commercials stand the test of time, but they have also influenced changes in brand communications. As such, we hope that they will bring inspiration and learning taking our industry to new creative heights.”