Mumbai: Publicis Groupe has appointed Matt McNally as the Global CEO of Publicis Health. A renowned innovator in healthcare marketing, McNally will oversee Publicis’ global health vertical, uniting the company’s healthcare and pharmaceutical agencies under a shared vision and strategy.
Most recently serving as CEO of Omnicom Health Group, McNally brings a wealth of experience and a proven track record of driving transformative results for some of the world’s leading clients. His accolades include induction into the DTC Hall of Fame, recognition as Agency Marketer of the Year, and the prestigious Pinnacle Award for his contributions to healthcare marketing.
McNally’s leadership will focus on delivering marketing transformation for healthcare clients by leveraging Publicis’ proprietary 1P identities, its connected media ecosystem, and the advanced technology of Publicis Sapient. Working closely with Stephen Farquhar, CEO of Publicis Health US, and the global leadership team, McNally will align efforts to address the evolving needs of the healthcare industry.
This appointment marks McNally’s return to Publicis, where he previously spent 14 years. During his tenure, he helped launch Publicis Health Media and played a key role in transforming media strategies for Publicis’ largest pharmaceutical clients.
Based in New York, McNally will report directly to Sadoun, further strengthening Publicis Groupe’s commitment to leadership in the healthcare and pharmaceutical sectors.