Delhi: Manoranjan Group is set to re-launch its channel Manoranjan Grand as Bhojpuri language General Entertainment Channel (GEC) effective from 1st April 2020. Manoranjan Grand was originally launched as a Hindi Entertainment Channel on 15th August 2019. However, the re-launch is part of the group’s strategy to explore Bhojpuri Market, which is considered as the high – growth regional market.
Manoranjan Group also runs two movies channels – Manoranjan TV (Hindi Movie Channel) & Manoranjan Movies(Punjabi Movie Channel), the company enters into Bhojpuri market targeting Bhojpuri speaking audience in the belt like U.P., Bihar, Jharkhand etc.
The programing line-up of Manoranjan Grand includes a variety of Bhojpuri programs and Movies across a wide variety of genres, ranging from classic to thriller, to comedy and so on. The Channel is banking its library more on the fresh and best content of movies and programs. Manoranjan Group is likely to acquire Bhojpuri movies in-order to strengthen its library with the latest titles.
Sahib Chopra, the President of Manoranjan Group leads the organisation as its President.
The channel will be available in DD Free Dish and all the major MSO’s and cable operators / DTH operators.