In an effort to combat piracy and support legal streaming, manoramaMAX, a Malayalam OTT platform, has launched an anti-piracy campaign with its new movie release “Live,” directed by filmmaker V.K Prakash.
The film’s cast, including Mamta Mohandas, Shine Tom Chacko, and Priya Varrier, has taken a bold step in urging viewers to watch the film exclusively on manoramaMAX. Their collective message emphasises the importance of supporting the creators and the industry as a whole by watching the film only through authorised channels.
As part of this campaign, a video has been uploaded to YouTube, seemingly offering the entire film for free. However, after the initial few minutes, the cast of “Live” appears on the screen, using this twist to convey their anti-piracy message. They address the viewers directly, urging them to refrain from engaging in piracy and instead encouraging them to download the manoramaMAX app to watch the complete movie legally.
Watch the video here: