Hyugalife, a health and wellness brand, has roped in Indian cricketer KL Rahul as investor and ambassador. The platform boasts partnerships with over 300 brands and 9000 products including brands such as Fast & Up, MuscleBlaze, MyFitness Optimum Nutrition, Power Gummies, and Wellbeing Nutrition. Hyugalife’s parent firm, Pratech Brands has secured $3 million in funding from Sequoia India’s Surge.
Speaking about this collaboration, KL Rahul, said, “Fitness is not just a fleeting trend but a lifestyle. It’s not just about looking good or performing well, it’s also about taking care of your life – that encompasses mental, emotional, and social well-being. As athletes, we have the opportunity to inspire others to lead healthier and more active lives. That is exactly what I aspire to do through this partnership with HyugaLife.com. I am thrilled to embark on this journey with HyugaLife and contribute to a more health-conscious India.”
Anvi Shah, CEO, HyugaLife.com, said, “KL Rahul’s investment in HyugaLife.com is a further validation of HyugaLife’s mission. His presence will be a valuable contribution to the platform’s growth and success. At Hyugalife.com, our mission is to inspire this generation to prioritize their well-being and create a nation where a health-conscious lifestyle is the norm.” We are excited to have KL Rahul, an iconic sports star, join us in this pursuit.”