Noida: Khalsa E-Vehicles Private Limited, a manufacturer of commercial electric vehicles, has appointed renowned actor and comedian Kiku Sharda as its brand ambassador.
Over the last decade, Khalsa E-Vehicles has strengthened its presence in the EV market with an affordable and sustainable product line of commercial electric vehicles. The strategic partnership with Sharda aims to leverage his widespread popularity to expand brand awareness and accelerate Khalsa EV’s market growth beyond its current presence in 18 states.
Khalsa EV’s target market includes urban commuters, gig economy drivers, small businesses, and those seeking cost-effective and eco-friendly transportation solutions. The company plans to capitalize on Sharda’s influence through a series of brand campaigns across digital and traditional media platforms to connect with key customer segments.
“Khalsa EV is delighted to welcome renowned actor and comedian Kiku Sharda in its family. We are on an aggressive market expansion across the country and Kiku ji’s mass popularity as our Brand Ambassador will accentuate our messaging to making electric mobility affordable and sustainable for a wide segment of customers,” said Satyam Narang, CEO, Khalsa E-Vehicles.
Expressing his enthusiasm for the collaboration, Kiku Sharda stated, “I am extremely honoured to become the face of a company, which is working towards making India a better place to live in. Khalsa EV has been a key driver in revolutionising the way Indians are adopting to sustainable and eco-friendly modes of transportations. I am a firm believer in sustainability and will encourage people to embrace a green future.”