Mumbai: The London International Awards 2022 has released the shortlist for 18 out of 27 categories as on 4th October 2022, while the shortlists for remaining categories are expected announced in couple of days.
As on date Indian agencies managed to clock 32 shortlists out of which Ogilvy Mumbai leads the chart with 10 shortlists. Out of the shortlists Cadbury Celebrations – Shah Rukh Khan-My-Ad campaign managed to clock 7 entries in multiple categories. MTV India & ARDSI Memory Karaoke got 2 entries while Cadbury Perk Disclaimer campaign got one shortlist.
Leo Burnett India’s 7 entries for P&G Whisper – The Missing Chapter campaign were shortlisted in across categories.
VMLY&R and VMLY&R Commerce together witnessed 8 of its entries being shortlisted as of now, which includes 5 entries of Unilever SmartFill campaign by VMLY&R Commerce, 2 entries of Maxx Flash The Killer Pack campaign and one from Unipads by VMLY&R India.
DDB Mudra Group got 4 of its entries being shortlisted till date. Stay Free Daughter’s Day Campaign has 2 shortlists while one each from Battleground’s Mobile India – Game Responsibly: Machine-Gun Mouth and Charlie Chaplin Museum Foundation also got shotlisted.
McCann Worldgroup Mumbai’s Shagun Ka Lifafa campaign for Ujjivan Small Finance Bank got 2 entries being shortlisted. BBDO India secured one shortlist for See Equal #ShareTheLoad campaign for Ariel.
The shortlists for 9 more categories will be unveiled in coming days and it will be interesting to see how many entries from Indian agencies get shortlisted in The London International Awards 2022.