After #BoycottHyundai hashtags were trending on Twitter, Hyundai India issued an official statement on Sunday saying that the brand has been committed to the Indian market for more than 25 years now and stands firmly for the strong ethos of respecting nationalism. The South Korean Automotive manufacturer faced backlashes and online trolling due to the brand’s Pakistan Twitter handle tweeted “Let us remember the sacrifices of our Kashmiri brothers and stand in support as they continue to struggle for freedom.” The tweet was done on February 5th- the day which Pakistan remembers as Kashmir Solidarity Day.
Though the social media post were removed later, #BoycottHyundai hashtags started trending on Twitter India. Later, Hyundai India in its statement said, “The unsolicited social media linking Hyundai Motor India is offending our unparalleled commitment and service to this great country. India is the second brand home to the Hyundai brand and we have a zero-tolerance policy towards insensitive communications and we strongly condemn any such view.”
The company also stated that as part of its commitment to India, it will continue its efforts towards the betterment of the country as well as its citizens.
India is the second home to the brand, Hyundai India states after #BoycottHyundai trends on Twitter
Though the social media post were removed later, #BoycottHyundai hashtags started trending on Twitter India. Later, Hyundai India in its statement said, “The unsolicited social media linking Hyundai Motor India is offending our unparalleled commitment and service to this great country. India is the second brand home to the Hyundai brand and we have a zero-tolerance policy towards insensitive communications and we strongly condemn any such view.”
The company also stated that as part of its commitment to India, it will continue its efforts towards the betterment of the country as well as its citizens.
Official Statement from Hyundai Motor India Ltd.#Hyundai #HyundaiIndia pic.twitter.com/dDsdFXbaOd
— Hyundai India (@HyundaiIndia) February 6, 2022