Chennai: Zebronics has launched its latest ad campaign featuring Bollywood superstar Hrithik Roshan. The witty ad humorously contrasts reel life with reality, showcasing how Zebronics’ LED TVs and soundbars are transforming the home entertainment experience.
In the heart of the campaign, Hrithik faces an amusing situation where his fans are more captivated by his on-screen persona than his real-life presence. The ad underscores the message that Zebronics’ high-quality soundbars and LED TVs offer such incredible clarity that real life often feels like a letdown. It’s a call to elevate home entertainment to cinematic levels with Zebronics.
Rajesh Doshi, Director & Co-Founder of Zebronics, shared his excitement, stating, “Hrithik Roshan epitomizes the spirit that Zebronics stands for—Premium, Aspirational & Transformative. Through this campaign, we’re breaking barriers by showcasing how technologies like Dolby Atmos, DTS-X, and state-of-the-art visuals on our smart LED TVs, which were once symbols of luxury, are now accessible to everyone. Zebronics’ brand credibility aligns with our mission of ‘Premium for Masses,’ aiming to make exceptional home entertainment a reality for every home. With Hrithik leading the narrative, we’re communicating that great quality is for everyone. We have much more to offer in 2025 in this genre of home entertainment, inspiring consumers to embrace a Cinematic Home Experience and stay ‘Always Ahead’ with us.”
Superstar Hrithik Roshan also expressed his excitement about the campaign: “I’m so excited for this new ad campaign with such a smart and witty narrative that showcases the phenomenal visual and sound experience of Zebronics’ TVs and soundbars, now accessible to every Indian home. Zebronics is always ahead of the curve, pioneering new solutions and innovations with the consumer’s needs at the heart of everything. I am proud to be a part of the Zebronics family.”
The campaign, which is set to mesmerize audiences nationwide, will be seen across multiple digital platforms. Zebronics invites viewers to embark on an extraordinary journey of sight and sound, redefining the future of home entertainment.