Kolkata: Bengali digital content platform, hoichoi has completed a year on 20th September and revealed many exciting announcements. Within a year of its launch, hoichoi has streamed over 240 million minutes of content.
With many milestones being touched, hoichoi in the month of November has secured its place among the top 10 grossing entertainment apps on the iOS platform, in India*. Audience have subscribed to the app after downloading it, through the iTunes payment ecosystem.
hoichoi Co-Founder, Vishnu Mohta exclaimed, “hoichoi was launched with a mission of reaching out to the 250+ million Bengali’s residing worldwide. These new developments are highly encouraging that a regional app whose only barrier is that its language specific, is among the top 10 where Netflix, Sony Liv and all other National apps are included.”
*Reference: Appfigures
hoichoi is the world’s largest digital content platform exclusively for Bengalis. It showcases the best in Bengali entertainment content with new exclusive Original web series, films, shorts films every month and 500+ acquired movies. Recently, an audio-streaming feature was added which has a library of 1000+ Bengali songs for free. Founded in 2017, it is SVF New Media’s maiden venture. Hoichoi is headed by Co-Founder Vishnu Mohta who is also the Executive Director, SVF.
Apart from a vast Content Library, AD free Seamless Viewing Experience with unlimited HD video streaming and Multi-Device Capability are important features of Hoichoi.