Mumbai: Hari Om, a devotional OTT platform, has launched a heartfelt initiative to distribute free subscriptions to devotees attending the Maha Kumbh Mela 2025. Known as the world’s largest spiritual gathering, this year’s Maha Kumbh is particularly significant, as it marks a rare celestial alignment occurring after 144 years. Spanning from January 13 to February 26, 2025, the event is expected to attract crores of devotees, saints, and pilgrims from around the globe.
Hari Om aims to blend tradition with modern technology, providing a rich array of devotional content to cater to spiritual seekers. Its offerings include over 20 shows, such as Shri Tirupati Balaji, Mata Saraswati, Jai Maha Lakshmi, and Jai Jagannath. The platform also features video and audio bhajans, animated devotional series, live aartis, prasad booking services, donation options, and spiritual podcasts, making it a comprehensive hub for devotional engagement.
Vibhu Agarwal, Founder of Hari Om OTT, expressed his enthusiasm, “We are thrilled to associate with India’s biggest festival, Maha Kumbh Mela 2025. Devotees attending the Kumbh Mela often seek cultural and religious content and preserve the essence of Sanatan Dharma. As a token of appreciation, we are offering free subscriptions to our platform ‘Hari Om,’ giving back to those experiencing this monumental cultural event in our country.”
This initiative underscores Hari Om’s mission to use technology as a bridge to preserve and promote India’s spiritual and cultural heritage. By offering free access to its diverse devotional content during the Maha Kumbh Mela, the platform enables devotees to stay spiritually connected, enriching their experience of this historic event.