Isha Ambani, Chairman of Reliance Retail, showcased the demo of the JioMart WhatsApp Bot at the Reliance Industries Limited’s 45th Annual General Meeting.
She said, “JioMart and WhatsApp partnership will aid growth. JioMart-WhatsApp users can use WhatsApp Pay, cash on delivery (COD) and other payment methods.”
Meta CEO Mark Zuckerberg confirmed the partnership in a Facebook post of his own, “Excited to launch our partnership with JioMart in India. This is our first-ever end-to-end shopping experience on WhatsApp — people can now buy groceries from JioMart right in a chat. Business messaging is an area with real momentum and chat-based experiences like this will be the go-to way people and businesses communicate in the years to come.”
JioMart’s WhatsApp Bot, built by Haptik, is capable of providing an end-to-end eCommerce shopping experience.
Consumers can start shopping on JioMart via WhatsApp by sending ‘Hi’ to the JioMart number (+917977079770) on WhatsApp.