Goldmedal Electricals, a FMEG company in India, collaborates with Pushpa 2 to embody its core values of resolve and resilience by showcasing stories of overcoming challenges.
The first Pushpa movie released in 2021 was a success, captivating viewers with its plot and action. Goldmedal’s partnership with Pushpa 2 underscores the brand’s support for stories celebrating resilience, aiming to connect with audiences by promoting determination and perseverance inherent in the franchise.
Kishan Jain, Director, Goldmedal Electricals said, “We are extremely excited to celebrate our association with one of the most anticipated sequels in recent times, Pushpa 2. We are extremely pleased to be part of a film that builds upon the legacy of the original blockbuster. The journey of the lead character, Pushpa Raj, encapsulates the spirit of resilience and grit that we all admire. We look forward to associating with similar films that seamlessly blend entertainment with values that inspire us.”
Producer Mr. Y Ravi Shankar from Mythri Movie Makers, shared his thoughts on the association, “Pushpa 2 is a story that will captivate audiences with its narrative and high-octane action sequences. We are thrilled to be associating with a leading brand like Goldmedal, as their commitment to innovation and quality aligns seamlessly with the larger-than-life appeal of the franchise.”
Goldmedal’s strategic partnership aims to enhance its presence and engage consumers innovatively through multiple touchpoints. The upcoming release of Pushpa 2, paired with the brand association, is set to boost visibility and reach a broader audience.