Top Advertisers
In the Week 27 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. continued its lead with drop in ad volumes from 5896.56 (‘000 secs) to 5484.92 (‘000 secs)followed by Reckitt Benckiser Group with rise in ad volumes from 4017.36 (‘000 secs) to 5170.09 (‘000 secs) at the 2ndspot. Godrej Group leaped from 5th spot to 3rd spot with rise in ad volumes from 543.26 (‘000 secs) to 1301.2 (‘000 secs) followed by Cadburys India Ltd. from 6th spot to 4th spot with rise in ad volumes from 445.8 (‘000 secs) to 944.41 (‘000 secs). Procter and Gamble dropped from 3rd spot to 5th spot with drop in ad volumes from 1075.7 (‘000 secs) to 765.52 (‘000 secs) followed by Pepsi Foods (G) from 4th spot to 6th spot with drop in ad volumes from 666.85 (‘000 secs) to 542.86 (‘000 secs). Glaxosmithkline Group retained its 7th spot with rise in ad volumes from 436.23 (‘000 secs) to 538.34 (‘000 secs). Colgate Palmolive India Ltd. entered the chart with ad volumes of 439.97 (‘000 secs) and claimed the 8th spot followed by Amazon Online India Pvt. Ltd. with 410.77 (‘000 secs) at 9th spot and Coca Cola India Ltd. with 402.87 (‘000 secs) at 10th spot.
Top Brands
In the top brands category, Dettol Toilet Soaps regained its top spot with rise in ad volumes from 457.99 (‘000 secs) to 718.48 (‘000 secs). Lizol all in 1 slipped one spot down and stood at 2nd position with rise in ad volumes from 490.66 (‘000 secs) to 717.95 (‘000 secs). Harpic Power Plus 10X Max Clean moved one spot up and stood at 3rd position with rise in ad volumes from 369.85 (‘000 secs) to 582.24 (‘000 secs). Dettol Antiseptic Liquid slipped one spot down and stood at 4th position with rise in ad volumes from 438.98 (‘000 secs) to 479.22 (‘000 secs). Jiomart.com retained its 5th spot with drop in ad volumes of 362.41 (‘000 secs) to 360.49 (‘000 secs). Harpic Bathroom Cleaner entered the chart with ad volumes of 323.06 (‘000 secs) and claimed the 6th spot. Goodknight Gold Flash shifted one spot up and stood at 7th position with rise in ad volumes from 295.02 (‘000 secs) to 301.35 (‘000 secs). MorteinInsta entered the top 10 list with ad volumes of 281.35 and claimed the 8th spot. Veet Cold Wax Strip dropped from 6th spot to 9th spot with 279.23 (‘000 secs). Ultratech Cement also entered the chart with ad volumes of 272.1 (‘000 secs) and stood at 10th spot.