New Delhi: Fujifilm India Private Limited, a pioneer in imaging technologies proudly announces a strategic Partnership for its INSTAX range of instant Cameras with Bollywood superstar and youth iconAlia Bhatt. A sweeping promotional campaign for Instax will be rolled out across digital platforms with Alia’s participation.
Commenting on the occasion Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt. Ltd. said, “We are very excited and optimistic to embark on this partnership with Alia Bhatt. She is an iconic symbol of the Indian entertainment industry and popularly known amongst the youth for her uniqueness and charm which perfectly blends with our brand. She embodies what Fujifilm INSTAX is all about – young, fun and ‘kawaii’ (cute in Japanese). With this association, we look forward to doubling our sales and scaling newer heights in the imaging space.”
“Sometimes you just want to preserve a memory in print but it isn’t always easy. Which is why the Fujifilm Instax cameras are so amazing. It’s almost like a portable photo studio. No matter where you are, with the Instax you can capture happy moments and print them instantly.” Alia Bhatt commented.
Mr. Centhil Nathan, Head – Photo Imaging and Instax, Fujifilm India Pvt. Ltd. added, “Alia Bhatt is undeniably one of the most gifted and accomplished women of her generation and a role model to young men and women. In just a few years, her incredible talent has made her one of the most articulate actors of all time. Our association with Alia is focused onbringing her youthful vivacity among individuals by spreading the joy of instant pictures.”
In the coming months, Fujifilm willbe running a series of campaigns on their social media platforms. Stay tuned for more details on Instax.in.