Allen Career Institute has appointed Apoorv Sharma as its Chief Marketing Officer. Apoorv previously served as an integral part of the Marcom leadership team at Apple, driving brand building, creative solutions, and product marketing for Apple’s iconic devices, wearables and services. Apoorv will anchor Allen’s brand building, marketing and PR efforts.
Apoorv brings over 18 years of rich experience spanning B2B & B2C domains across international geographies; with roles in product marketing, digital strategy, creative communications, partnerships, and business development. He has been previously associated with technology-first companies such as Amazon, Flipkart, and DXC Technology.
Nitin Kukreja, CEO of Allen Career Institute, said, “We are excited to have Apoorv join us in our journey of building a world-class education company. Allen has earned tremendous brand equity with students and parents in its journey of more than three decades. I believe that Apoorv’s experience will help Allen transform into an education brand that combines Allen’s long-standing ethos and its new digital identity. ”
Apoorv Sharma, newly appointed CMO, remarked, “Allen stands at the forefront of revolutionizing education. I look forward to igniting a deeper connection with educators, learners, and parents through compelling storytelling and innovative marketing strategies. As we aspire to build a world-class education company, it’s going to be about creating engagements that not only inform but also inspire and empower student communities to envision and achieve a brighter future.”
Apoorv holds a dual MBA from IMT Ghaziabad & the France-based IÉSEG School of Management and a Bachelor’s degree in Computer Science.
Over the last six months, Allen has attracted top talent from leading global and Indian tech companies, such as Amazon, Google, Meta, Flipkart, Samsung, Twitter, and now, Apple. Allen’s recent hires include Abha Maheshwari as Chief Executive Officer Digital from Meta, Ankit Khurana as Chief Product Officer from Flipkart and Saurabh Tandon as Chief Technology Officer also from Flipkart.