Mumbai: Network18 Digital’s Firstpost marks yet another coveted win with Priyanka Sehgal, Vice President of Content & Strategy – Firstpost, being awarded the Smartest Digital Marketing Leader In India at the World Digital Marketing Awards by CMO Asia. As a part of Digital India Week scheduled from 13th – 18th February 2018, World Digital Marketing Congress & Awards took place on 13th February 2018 at Taj Land Ends in Mumbai.
Priyanka Sehgal has been associated with Network 18 since4 years and is widely acknowledged for her in-depth understanding of various brands and the industry at large. With her vast experience across strategy, content, product, growth, monetization, programming and partnerships, Priyanka has created & executed several successful IP’s on TV & Digital. Firstpost’s latest popular IP – 9 Months is also her brainchild. Under her supervision, the series crossed 13 million in its 1st season, with season 2 expected to launch next month. She has been recognized amongst 100 Smartest Digital Marketing Leaders for her exceptional work in the field.
Supported by CMO Asia and World Marketing Congress, the World Digital Marketing Congress is a tribute to the believers of digital power. Through ethical research, a jury comprising senior professionals from across the globe shortlists and recognizes the outstanding work being done by members of the marketing fraternity, who are leading their brands into the digital era and doing extraordinary work in the field.
Expressing her views on the achievement, Priyanka Sehgal – VP, Content and Strategy, Firstpost said: “I am honoured to receive such a prestigious award. The World Digital Marketing Awards by CMO Asia is one of the highly reputed awards in the world. I believe the awards and achievements are testament to the platform’s growing reach, and the fact that we are on the right path. The recognition is also definitively a motivation to continue on the path of innovation, originality and thorough creativity when it comes to digital marketing.”