Mumbai: FCB Group India has unveiled its Creative Council. This initiative aims to enhance the culture of creativity, embrace modern problem-solving techniques, and establish global standards for outstanding work across the group by utilizing advanced tools, technology, and data.
The council, committed to producing exceptional results, will also concentrate on crafting innovative work that connects with audiences and addresses client challenges effectively.
By assembling top creative talent from both the industry and the group, the council will promote a vibrant creative culture, inspiring future-proof ideas and driving innovation.
The council will consist of Mayuresh Dubhashi, CCO, FCB India; Hemant Shringy, CCO, FCB Ulka; Rakesh Menon, CCO, FCB Interface; Neville Shah, CCO, FCB Kinnect; Kartikeya Tiwari, Creative Digital Partner, FCB Group India; Anusheela Saha, NCD, FCB India; Udayan Chakravarty, NCD, FCB India; and Suchitra Gahlot, NCD, FCB Ulka.
Dheeraj Sinha, Group CEO of FCB Group India & South Asia, expressed his enthusiasm for the council’s launch, stating, “At FCB Group India, we believe that creativity is the heart of everything we do. The launch of the Creative Council is a testament to our commitment to ‘Creativity is an economic multiplier’, fostering an innovative, creative culture and continually pushing the boundaries of what’s new. This council will work together to solve real client problems, enabling us to deliver work that not only meets but exceeds the expectations of our clients and the industry at large.”