Mumbai: As part of the growth initiative to provide cutting edgestrategic and creative solutions to its current and future clients, The Republic adds serious muscle to its team by bringing in RajatRDG Dasgupta, ex Global Marketing Director of Colgate-Palmolive as its President and CEO. He will be taking charge of his new assignment effective from Friday, 3rd January 2020.
Rajat is a seasoned global executive withover three decades of marketing, consulting, advertising, direct marketing and market research experience at cross category, cross functional and cross-cultural leadership positions. He has worked at Fortune 500 companies in numerous worldwide geographies and will run The Republic businesses from its Mumbai and New York based offices.
At The Republic Rajat will spearhead collective incremental growth, supported by deeper consumer insights and analytics, while building on the high quality creative output that The Republic is already known for.He will also develop and oversee the deployment of new capabilities, new in-house expertise and new business platforms.
Says Maia Katrak, Chairman and Founder of The Republic,“While we are a group of highly talented creative people, Rajat’s appointment brings in a whole different level of business and strategic rigor, enhancing the competitive game for us in many exciting ways.We look forward to a long and successful partnership with him”.