Mumbai: DOMS, a stationery and art materials brand, has completed a strategic investment, acquiring a 51.77% equity stake in Uniclan Healthcare Private Limited. This acquisition makes Uniclan a subsidiary of DOMS. The company purchased 7,116,080 equity shares for ₹54.88 crore, with ₹28.88 crore earmarked for capacity expansion, debt repayment, and working capital.
This move allows DOMS to broaden its product range and diversify its portfolio, aligning with its growth strategy to reach a wider market. Uniclan operates a state-of-the-art manufacturing facility in Jaipur, capable of producing approximately 400 million pull-up baby diapers annually, primarily marketed under the brand “Wowper.” With a strong emphasis on advanced R&D and international quality standards, Uniclan is focused on expanding its distribution network to enhance market reach.
Commenting on the acquisition, Mr. Santosh Raveshia, Managing Director, DOMS Industries Limited, said, “We are pleased to announce our strategic entry into the baby hygiene segment with this investment in Uniclan. It’s well-accepted product portfolio, growing market presence and forward- thinking approach align perfectly with our vision for growth and diversification. This acquisition is a crucial step in our long-term strategy to explore new sectors that enhance our business portfolio and resonate well with our targeted focus on children in their growing years. While we remain focused on driving innovation and delivering value across our core business segments, the expansion is expected to boost our distribution network in the long term, opening new avenues for sales and contributing to our overall success. We are eager to forge a successful partnership with Uniclan and anticipate numerous opportunities for innovation and mutual success.”
Vatsal Desai, Founder and Director, Uniclan Healthcare Private Limited added “We are excited to partner with DOMS, a company that shares our commitment for long term value creation. We believe that with our focus on product quality and innovation, and leveraging DOMS distribution network in India and globally, we shall be able to elevate Uniclan’s growth trajectory and expand our reach. By leveraging DOMS consumer knowledge and market expertise, we are confident that we can further strengthen our brand and continue to deliver exceptional products to our customers. Together, we look forward to setting new benchmarks in the industry and driving forward our shared vision for the future.”
The acquisition offers DOMS several key benefits. Entering the $2 billion diaper market, which is growing at about 16% CAGR, expands DOMS’ target market. Uniclan will leverage DOMS’ extensive distribution network and strong relationships with super stockists and distributors to enhance its market reach. Long-term, this partnership could enable Uniclan’s network to serve as a distribution channel for DOMS products, boosting growth for both companies. CA Nirav Khandhediya advised on the transaction.