Mumbai: Django, an integrated digital marketing agency based in Mumbai, has announced its strategic partnership with Extra, a cutting-edge creative agency renowned for its expertise in branding, video production, art direction, and social media marketing. This partnership marks a significant milestone in Extra’s impressive growth trajectory, setting the stage for expanded collaborations and more innovative campaigns. Through this alliance, Django aims to elevate its global presence and bring its network agency into the international spotlight.
Founded in 2020 by Priyal Kashyap, Kajol Somaya, and Niloni Pomal, Extra is a multidisciplinary studio that specializes in building and reinventing brand identities for entrepreneurs. The agency’s unique approach combines exceptional design with compelling storytelling, establishing it as a trusted creative partner for brands across a variety of sectors, including Alco Bev, FMCG, Fintech, Fashion, and Real Estate. Extra has successfully worked with prestigious clients such as Netflix, Sprite, Acko, and Reliance Brands, largely collaborating with owner-led brands to craft memorable campaigns and impactful designs.
“We are thrilled to have Django Digital as a partner on our journey,” said Niloni Pomal, Co-founder of Extra. “This partnership is centered on collaboration, mentorship, and unlocking new growth opportunities. At Extra, we have always been committed to pushing boundaries. With Django’s support, we are excited to scale new heights, deliver more impactful campaigns, and create work that truly resonates with our audience.”
Shivang Shah, Founder of Django, shared his thoughts on the collaboration, saying, “Niloni has been working with us since Django was founded. And now she wanted to move out to start her venture. She is extremely good with their designs. This further opens up Django’s branding capabilities to what they have been. Most of our branding projects will be done in collaboration with Extra. More so Niloni knows how Django operates so it will be a smoother method of operating.’’
The partnership will allow Extra to tap into Django’s expertise in business mentorship and strategy, further positioning the creative agency for transformative growth. Together, the two agencies will collaborate to drive impactful campaigns that seamlessly blend creativity with strategic insights, offering clients a fresh perspective on branding and digital marketing.
As Extra and Django embark on this exciting journey together, the future promises a dynamic and innovative partnership. With an emphasis on bold ideas, creativity, and delivering work that leaves a lasting impact, the collaboration between the two agencies is poised to redefine the creative landscape and continue to inspire audiences with captivating stories.