Months after the OTT giant Netflix introduced ad-supported tier, Disney rolled out its highly-anticipated, ad-supported subscription offering available in the U.S for its streaming platform Disney+ with more than 100 advertisers across all major categories at launch.
At launch, Disney+ Basic subscribers will enjoy the full content catalog and key product features that are also offered on a Disney+ Premium plan.
This includes:
Exclusive Originals & Library Content – an ever-growing collection of thousands of titles across films, documentaries, series, and shorts, plus unprecedented access to Disney’s long history of incredible film and television entertainment
Profiles – create up to seven profiles per account, with the ability to set profile PINs and content ratings by profile through Parental Controls
Concurrent Viewing – stream on up to four supported devices simultaneously
High-Quality Video Formats – including, where supported, 4K Ultra HD, Dolby Vision, Full HD, HDR10, and Expanded Aspect Ratio with IMAX Enhanced
Existing Disney+ subscribers have the option to switch to the Basic plan for $7.99/month. Those that choose to remain a Premium subscriber for $10.99/month or $109.99/year require no further action.
Subscriptions to Disney+ Basic are intended only for use in the U.S. and in countries where an ad-supported subscription is available. Disney+ Basic subscribers will not have access to Premium features like Downloads or GroupWatch and SharePlay, as well as Dolby Atmos at launch.