Disney+ Hotstar announced the launch of ‘Follow On’, a special video feed that gives a real-time account of the cricket match – complete with stats, expert opinions, and insights into the game. The feed is made available for both subscribers as well as freemium users by the platform.
The platform stated that the freemium users on Disney+ Hotstar will be switched to Follow On after the free live cricket timer (free sampling of live cricket offered to freemium users) expires.
“Follow On’s viewers can get insightful analysis with graphics and visuals in Hindi by cricket commentators such as Sunil Vaidya, Sanjay Banerjee, Raman Bhanot, Vineet Garg, Naveen Srivastava, Reema Malhotra, Ajay Mehra, Padmajeet Sehrawat and Manoj Sharma,” added the statement.
Commenting on the launch of Follow On, Disney+ Hotstar spokesperson said, “Disney+ Hotstar has always delivered the best-in-class live sports experience in India. With Follow On, we’re raising the bar by democratizing access to premium cricket entertainment with a real-time account of the cricket action to all users – including our freemium viewers.”
“Every Disney+ Hotstar user is valuable to us, and we constantly strive to deliver innovation that helps users engage deeper with our platform. We look forward to rolling out Follow On to users that will further bolster Disney+ Hotstar’s position as the one-stop-shop for cricketainment,” they added.