Enterr10 Television Network’s Dangal TV has extended its original fiction programming from 6 to 7 days a week in core prime time band of 7 to 9 PM.
Bindiya Sarkar, Palkon ki Chhaon Mein 2, Nath Zevar ya Zanzir and Mann Sundar are the shows which will be running 7 days a week. The channel further believes that the extension would further strengthen the overall channel performance.
Manish Singhal, Managing Director of Enterr10, said, “Palkon ki Chhaon Mein 2, Nath Zevar ya Zanzir and Mann Sundar are immensely loved by the audience; Bindiya Sarkar too is promising. Our intent is to offer more fiction related originals to our audiences by going 7 days a week.”
According to BARC data (India 2+, W4’23, Sun 1900-2100, Metric: Cume in Mn), Dangal TV took the lead in the Hindi GEC genre with 24 mn reach in the Sunday primetime hours.