National: Renowned agency Crosshairs Communication secured PR mandate for Jewelex Group, a global leader in diamonds and jewelry known for integrity, innovation, and trust, with a legacy spanning over fifty years.
Jewelex India Private Limited, a leading sight holder of the De Beers Group and member of the Responsible Jewellery Council, is known for its wide product range, advanced technology, and top-notch customer service. Their integrated business model and dedication to excellence make them a preferred supplier for global jewelry brands.
Crosshairs Communication will lead Jewelex Group’s PR strategy, crafting compelling narratives and managing key messaging to strengthen the brand’s global jewelry market position. The agency will drive the launch of Jewelex’s new product range on 10th August 2024 at IIJS, Mumbai, highlighting its commitment to craftsmanship, sustainability, and transparency.
Stuti Jalan, Founder & Managing Director of Crosshairs Communication, shared, “We are excited to collaborate with Jewelex Group, a brand that epitomizes excellence and innovation in the jewelry industry. Our team is committed to leveraging our expertise to enhance Jewelex’s brand narrative, emphasizing its core values of innovation and excellence. We look forward to elevating Jewelex’s presence and reinforcing its esteemed reputation globally.”