Mumbai: Connekkt Media, a media and entertainment company, has announced the acquisition of Mob Scene, the premier Hollywood marketing agency behind award-winning campaigns for iconic films and franchises such as Avatar, Dune, Fast & Furious, Jurassic World, Barbie, and A Complete Unknown.
For nearly two decades, Mob Scene has led the marketing efforts for some of Hollywood’s most successful and beloved blockbusters, including The Last of Us, Puss in Boots, The Marvelous Mrs. Maisel, Stranger Things, and Kung-Fu Panda. With expertise in franchise-defining campaigns, Mob Scene has become a go-to partner for marketing campaigns across the entertainment industry.
The acquisition solidifies Connekkt Media’s global presence, which spans across Los Angeles, Mumbai, Dubai, and Delhi NCR, reinforcing its position as a global leader in media and entertainment. The deal was managed by Greg Bedrosian and Mohit Pareek of Drake Star on behalf of Mob Scene.
Tom Grane, Co-Founder & CEO of Mob Scene, shared, “Joining forces with Connekkt Media marks an exciting new chapter for Mob Scene. Their cutting-edge media technology and deep understanding of global entertainment align perfectly with our creative vision. This partnership will allow us to push the boundaries of storytelling, expand our reach into dynamic new markets, and continue delivering innovative, emotionally compelling campaigns that resonate with audiences worldwide.”
Varun Mathur, Co-Founder of Connekkt Media, emphasized the strategic importance of the acquisition: “Mob Scene is the gold standard in Hollywood film marketing, and we are beyond thrilled to join forces with them to bring their creative marketing capabilities to partners across the UK, Europe, Middle East, India, and the rest of Asia. As a global media company with its roots in India, this acquisition marks a significant expansion for us into the US and North America. By combining Mob Scene’s industry-leading creative expertise with our cutting-edge technology, we will deliver unparalleled value to our clients and drive measurable marketing impact across various mediums, geographies, and formats.”