Mumbai: Cinderella has commissioned their integral communication mandate to Koffeetech Communications. Koffeetech Communications, an integrated digital marketing agency will manage Cinderella’s overall communication duties including planning, strategizing, and managing the brand’s digital campaign and media presence. Established in the year 1986, Cinderella Herbals is leading this bandwagon of organic beauty through handcrafted products.
Koffeetech will manage the brand’s traditional and digital media duties and will be responsible for shaping its digital journey and will solely be in charge of the paid media services, social media management, creative output, develop communication strategies and public relations along with designing a comprehensive digital marketing strategy for the brand.
Speaking on this collaboration, Devanshi Shah, said, “Our focus is on creating awareness and strengthening our products portfolio through new launches in the coming quarters. We will work with Koffeetech on the same page for some path breaking campaigns to amplify our brand’s presence in the market.”
“It is always a great learning experience to work on a brand that gives you an opportunity and the freedom to experiment with new ideas and bring a fresh approach in strategizing the plan. We are delighted with the trust Cinderella has placed with us to handle the account”, said Jay Rathod, Founder, Koffeetech Communications.