According to Chrome LIVE Week 5’23 data, English Movies genre became the top gainer of the week as it grew by 0.53pc in 6 Metros. Star Movies gained the highest OTS with 52.2pc followed by Romedy Now with 51.8pc and Movies Now with 51.0pc at third position.
English News genre claimed the second position as it grew by 0.19pc in 6 Metros. Sansad TV moved one spot up and garnered the highest OTS with 100.0pc. Republic TV slipped one spot down with 99.8pc and stood at second position. CNN News 18 with 82.9pc retained its third position.
Hindi News genre secured the third position by gaining 0.08pc in HSM excluding <1 lakh market. India TV and DD News gained the highest OTS with 99.9pc and stood at first and second position respectively. ABP News with 99.8pc stood at third position.
Music genre claimed the fourth position by gaining 0.05pc in HSM excluding <1 lakh market. MTV Beats gained the highest OTS with 92.8pc followed by Mastiii at second position with 92.0pc and 9X M with 85.7pc at third position.
Sports genre stood at fifth position by gaining by 0.04pc in All India 1 Lakh+ market. DD Sports gained the highest OTS with 99.0pc followed by Star Sports First with 83.6pc at second position and Star Sports 2 at third position with 81.2pc.
OTS is the actual census based, percentage connectivity of a channel spread across 76.16 million homes, reported by Chrome Data Analytics & Media, spread across Digital Cable and DTH.