Digital Marketing has been the buzzword and service that has evolved significantly, especially over the last decade or so. In...
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Read moreUntil a few years back, branding was limited to its aesthetic component. It was determined that, unlike marketing, branding is...
Read moreAs marketers, we're focused on the visibility drive to keep our brand awareness higher but is that the only purpose...
Read moreFantasy sports began in 1962 with a Football fantasy league. Since then, its popularity has skyrocketed, mainly due to superior...
Read moreEffective marketing is very tough to get right. Marketers have to juggle a lot between creative demands, channel decisions, and...
Read moreWith the steady growth in how users engage with and spend time on mobile devices, the mobile marketing industry and...
Read moreIn a rapidly evolving industry such as digital advertising, new technology-based innovations and trends continue to take prominence with the...
Read moreWith the penetration of digital technologies and mobile phones, gamification has emerged as a powerful solution to drive consumer engagement,...
Read moreIn the modern world, where a greater emphasis is being laid on work culture and professional growth, more and more...
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