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Great advertising relies on storytelling, enhanced by cinematic style: Karan Walia & Arshpreet Kaur Biji, Mirato Media Solutions
Mirato Media Solutions is a triad comprising a Creative Agency, Production House, and Postproduction Studio. Their mission is to provide...
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Consumer attitudes towards refurbished devices are changing due to affordability and warranties from market players: Yug Bhatia, ControlZ
ControlZ envisions a future where conscious consumption is the norm, and their mission is to make previously owned devices desirable...
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On-Ground Marketing Builds Trust and Loyalty, Strengthening McCain’s Presence in Celebrations: Aditya Krishna
McCain Foods India this festive season is looking to become the bridge that brings families together with the 'McCain Banega...
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The New Wave: How Broadcast is Blending with Digital to Shape the Future of Entertainment
The entertainment industry is rapidly evolving as traditional broadcast merges with digital platforms, leading to a significant transformation in content...
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Redefining Tamil Cinema: Love, Authenticity, and Resilience in Amaran and Lubber Pandhu
A deep dive into Amaran and Lubber Pandhu - two films that left me teary-eyed: Tamil cinema is witnessing a...
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Stovekraft focuses on performance marketing to maximize ROI, with data-backed campaigns: Dr Manu Nanda
Kitchen appliances brand Stovekraft’s festive campaign this year is all about celebrating togetherness, joy, and the little moments that make...
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The Game of Rates and Ratings!
A very unsettled thought running in the minds of media pundits, clients, and practitioners all over. It all started very...
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Paragon’s emotional bond with consumers will be emphasized this season: Sachin Joseph
Paragon, a footwear manufacturer, had unveiled its campaign 'Pujo Mane Chonmone Mon, Chola Mane-e Paragon' to celebrate the spirit of...
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Explainer videos and rich content are crucial for simplifying real estate offerings: Dev Makkar, InvestoXpert
InvestoXpert is looking to innovate in the real estate sector. The company recently announced its latest initiatives as it embarked...
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For decades, the Vummidi name has stood as a benchmark for purity and trust: Amarendran Vummidi
In line with the festive season, Vummidi Bangaru Jewellers, an heirloom jewellery brand, has launched the 'For All Your Festive...
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