Analysis In 2024, major OTT platforms in India had an 18% decrease in new streaming originals released: Ormax Media January 27, 2025
Analysis GenAI and AI-driven transformation are progressing from proof of concept to wider adoption: HCLTech and MIT Technology report January 25, 2025
Analysis Kantar Survey reveals mixed Consumer Sentiments on Budget 2025 amid GDP slowdown January 23, 2025
Analysis ‘Consolidation is more powerful in a fragmented market than it ever was in a traditional one’ : Sir Martin Sorrell April 29, 2015 0 Read more
Analysis 68% Marketers and Agencies to increase digital video ad spend next year : IAB report April 28, 2015 0 Read more
Analysis BARC service is transparently priced at 1% of broadcaster advertising revenues April 20, 2015 0 Read more
Analysis Indian Sports industry has grown by 10% in 2014: GroupM ESP Report April 16, 2015 0 Read more
Analysis Cricket losing its charm as Sponsors bat big time for Hockey, Football & Kabaddi : report GroupM ESP April 15, 2015 0 Read more
Analysis Mobile accounts for more than half of social media spend in UK : report IAB & PwC April 9, 2015 0 Read more
Analysis Star India falls short of ICC World Cup ad revenue target of Rs 850 Cr April 7, 2015 0 Read more