Analysis 61% of shoppers credit retail media touchpoints like Amazon with influencing their purchase decisions: MMA India, Amazon Ads Report December 2, 2024
Analysis Resource limitations, data gaps, and technical constraints impede digital brand product managers from innovating effectively: CleverTap December 2, 2024
Analysis Gen Z prefers frequent small purchases, whereas Gen Y and Gen X combine regular transactions with significant buys in key categories: Dentsu, Phone Pe Report December 2, 2024
Analysis Survey Reveals 60% of Parents Encounter Age-Inappropriate Ads in Child-Safe Content November 28, 2024
Analysis Warc downgrades 2015 Global ad spend to 4.8% with UK and India alone remaining steady December 10, 2014 0 Read more
Analysis Advertisement expenditure in India may grow 12% in 2015: ZenithOptimedia December 9, 2014 0 Read more
Analysis Dentsu Aegis UK CEO: “Brands need to stop treating social media like a channel” December 5, 2014 0 Read more
Analysis IPAB to take up dispute on The New Indian Express trade mark for final hearing December 5, 2014 0 Read more
Analysis ‘GroupM Circuit Colombo 2014’ to redefine the future of advertising and Digital Media December 3, 2014 0 Read more
Analysis GroupM says Half of ad spend in UK will go to digital starting 2015 December 2, 2014 0 Read more
Analysis Differences on intellectual property rights between India and US widen November 28, 2014 0 Read more
