Analysis 61% of shoppers credit retail media touchpoints like Amazon with influencing their purchase decisions: MMA India, Amazon Ads Report December 2, 2024
Analysis Resource limitations, data gaps, and technical constraints impede digital brand product managers from innovating effectively: CleverTap December 2, 2024
Analysis Gen Z prefers frequent small purchases, whereas Gen Y and Gen X combine regular transactions with significant buys in key categories: Dentsu, Phone Pe Report December 2, 2024
Analysis Survey Reveals 60% of Parents Encounter Age-Inappropriate Ads in Child-Safe Content November 28, 2024
Analysis WPP CEO Sir Martin Sorrell pinpoints China & US for continuing business growth January 2, 2015 0 Read more
Analysis Brands need to appeal to cultural identity of users – Report VML Qais’ GenAsia 2014 December 26, 2014 0 Read more
Analysis FMCG will return to double-digit growth rate in 2015 : report Nielsen December 24, 2014 0 Read more
Analysis Media buying in India and China to be costlier than anywhere in 2015: Warc study December 15, 2014 0 Read more