Analysis Young adult is a leading genre generating huge audiences and fandoms: Prime Video January 29, 2025
Analysis TV Ad Volumes dip 4% YoY in 2024; HUL, Reckitt Benckiser & Godrej keep the momentum alive: TAM AdEx January 29, 2025
Analysis ASCI Academy releases White Paper on Cookie Strategy to Commemorate Data Privacy Day January 28, 2025
Analysis Digital ad spending in India to cross Rs 13,000 crore by 2018: ASSOCHAM-KPMG November 21, 2017 0 Read more
Analysis Surge in Android TV STB demand could drive Google’s clout in the pay-TV market November 10, 2017 0 Read more
Analysis TV takes almost two-thirds of successful big-budget ad campaigns: WARC Global Ad Trends November 7, 2017 0 Read more
Analysis TV viewers emotionally bond with their advertisements: VAB report November 4, 2017 0 Read more
Analysis 40% Indians will Spend Less this Diwali: Inshorts – Ipsos Pulse of the Nation Poll October 17, 2017 0 Read more
Analysis Smartphone penetration to reach 66% in 2018; India will be 2nd largest market: Zenith report October 16, 2017 0 Read more
Analysis TV in 2020: 50 percent of viewing will be mobile – Ericsson ConsumerLab study October 11, 2017 0 Read more
Analysis Telugu a volatile market, and new players like V6 GEC or Colors Telugu have their space October 10, 2017 0 Read more
Analysis Interactive video ads drive 47% Time Spend and 32% more memorable: report October 9, 2017 0 Read more
Analysis Indian Film Industry in for 11.5% YoY growth with estimated revenue realization of $3.7 billion by 2020: report PHD Chamber October 9, 2017 0 Read more
