Analysis GenAI and AI-driven transformation are progressing from proof of concept to wider adoption: HCLTech and MIT Technology report January 25, 2025
Analysis Kantar Survey reveals mixed Consumer Sentiments on Budget 2025 amid GDP slowdown January 23, 2025
Analysis Print media captures 73% of jewellery ad spend in 2024: Excellent Publicity January 23, 2025
Analysis 17 Global FMCG brands in the billionaire club – Coca-Cola is the worlds most chosen consumer brand: Kantar Worldpanel’s Brand Footprint report 2018 May 17, 2018 0 Read more
Analysis Hospitality Brands leads digital transformation of luxury category with 50% Digital spend: Zenith’s Luxury AdEx Forecasts 2018 May 14, 2018 0 Read more
Analysis Vodafone is the buzziest brand on social media in IPL 2018; Season to generate 17 Mn Social Buzzes- Wavemaker MESH Report May 9, 2018 0 Read more
Analysis Digital Advertising Market in India to reach INR 12,046cr by Dec. 2018: IAMAI & Kantar IMRB report May 4, 2018 0 Read more
Analysis Ipsos Launches Product Intelligence: Socialized Product Evaluations via User Ratings and Reviews May 4, 2018 0 Read more
Analysis Kantar Millward Brown launches a study on the impact of Cab Aggregators on the Auto Industry May 3, 2018 0 Read more
Analysis Radio ad investment stable, but the rise of digital audio presents a new frontier: Global Ad Trends April 30, 2018 0 Read more
Analysis Viu India celebrates two-year anniversary; Plans to deliver 20+ originals this year and launch into Tamil Market April 27, 2018 0 Read more
Analysis Data Explosion is Propelling OTT Video Consumption in India Intensifying Market Competition with Global Services: Frost & Sullivan April 26, 2018 0 Read more
Analysis Online Video growth ramps-up across Asia as Internet TV Transition gains Momentum: Media Partners Asia April 24, 2018 0 Read more